Press Tours (Reports)

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Date : June 11 - 12, 2014

Reports on Japan: Ehime Press Tour

post date : 2014.07.08

Regional branding is being carried out throughout Japan, and is considered key to revitalizing local economies. The FPCJ and Ehime Prefecture jointly held a press tour covering the Ehime brand, which has made inroads worldwide, and its route to success. This press tour had a total of ten participants from China, Taiwan, South Korea, Indonesia and Italy. 

- More details on the tour available here
-Reports on the tour available here


Below are some of the articles and programs produced by the journalists based on this press tour.


Tribun News(Indonesia/ Newspaper)

June 13, 2014 
Garuda Indonesia Janji Bawa Rombongan Bersepeda ke Perfektur Ehime


Xinhua News Agency(China/News agency)

June 14, 2014 


China Times (Taiwan/Newspaper

June 16, 2014 
1) 鯛一郎君沒腥臭 養出天然味

2) 紅藍白品牌化 今治毛巾大復活

3) 古老溫泉激撞尖端藝術 大玩SM


Seoul Shinmun(South KoreaNewspaper

June 24, 2014 

[세계의 창] 日 지역 재생 현장을 가다… 마쓰야마시 ‘아트 페스티벌’


Kyunghyang Shinmun(South KoreaNewspaper

June 28, 2014 

일본 에히메현엔 세계에서 통하는 ‘세 가지’가 있다


il sole 24 ore (Italy/Newspaper, Video)

July 3, 2014 

Nell'hotel di charme: la camera di Araki e la stanza di Yayoi Kusama


July 8, 2014 

Nuove idee-vacanza: cicloturismo in Giappone

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